I am fortunate enough to be a part of an awesome initiative in Erie to prepare students for entering the workplace. Career Street is a comprehensive...
Marketing & Brand Strategist
Marketing & Brand Strategist
Jenny Poff specializes in creating, executing, and managing marketing and brand strategies by partnering with business owners as their outsourced CMO to save them time and stress by amplifying their advertising efforts for unparalleled results.
Innovative Marketing Strategies for Growing Businesses
Part business ninjas, part creative marketing mavens and part art directors, we look at your entire organization to ensure you have the processes, strategy and design in place to jenerate success (see what we did there?). From creating strategic marketing plans and executing time-based projects, to securing long-term, part-time outsourced marketing services, we align our creative tactics with your internal capacities to help your business thrive.
Strategic Marketing Plans
We craft strategic marketing plans designed to help your company optimize from the inside out, build consistency, and keep you accountable for smart business growth. With our proprietary consultative process, we help align your business, your customers, your brand, and your budget into a comprehensive strategic roadmap that generates results.
Outsourced CMO Services
We serve as your out-of-house Chief Marketing Officer and marketing department that maximizes your marketing by overseeing it from start to finish. We execute your strategic marketing plans, manage marketing budgets, vendors, art direction, production, and project management to help your business grow smart.
Our expert creative team brings your ideas and marketing programs to life! Designing sales materials, email marketing campaigns, websites, digital advertising and media buys, all to align multi-channel marketing to drive growth, builds trust, spreads awareness, generate leads, and increase revenue.
Jen has one purpose: to help maximize your marketing efforts to grow your business. Part business ninja, part creative marketing maven, and part art director, I look at your entire organization to ensure you have the processes and strategy in place to jenerate success.
You have been spending valuable time and precious dollars to market your business and help it grow. But are your growing SMART? When your efforts...
What I am talking about in particular here is BULK direct mail; the provider I used is ValPak. Consumers receive their popular blue envelope in the...
Over the past year, we have seen a lot of changes. We were all asked to adjust quickly and transform our lives overnight. It is crucial for us, now...
I have been working remotely since 2007. When the pandemic hit and everything HAD to be remote, I already had years of experience operating my...
Here are a few of the projects I’m grateful for working on this year. Thank you to the clients who have entrusted me with their businesses and be a...
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